![]() A major part of the food portion of the exhibit was devoted to explaining the need for various kinds of food standards. ![]() It was, however, both truthful and provocative, persuading many companies to change their ways just to secure removal from the exhibit. ![]() A reporter accompanying her in 1933 dubbed it ‘The American Chamber of Horrors’ (Figure 11.4).įigure 11.4 Commissioner Larrick explaining the Chamber of Horrors exhibit.Įven by the standards of the day, the ‘Chamber of Horrors’ was not an exciting exhibit. Initially merely an exhibit for Congress, publication of Kallet and Schlink’s book elevated the collection into a public relations tool, particularly when Eleanor Roosevelt, a tireless advocate of causes, toured the exhibit. To illustrate the need for a new law, FDA officials had assembled a collection of problem products. ![]() Consumers’ Research, a pioneer in US consumer advocacy, launched the opening volley in the consumer war with publication in 1933 of 100,000,000 Guinea Pigs by Arthur Kallet and Frederick Schlink. ![]()
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